The Chainsmokers Return

Given the number of options people have for listening to music, standing out in the pop music genre is harder than ever. However the electronic pop duo helmed by Alex Pall and Andrew Taggart known as The Chainsmokers hit the ground running since their debut album Bouquet and Collage in 2015. Though they’re coming off a nine month music dry spell, their longest their formation, their most recent single “Sick Boy” has recaptured back in the limelight.

This new single is a bit of a divergence from their typical dance-centric electro-pop music, and carries with it a critique of our social media obsessed culture. “How many likes is my life worth?” and “Feed yourself with my life’s work” serve as the bridge to the song’s hook, and its a wonder whether the song is asking those questions rhetorically or acting as a critique of the general populous.

Get Down ID @whosaazar | @thatoneblondkid

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Their latest single You Owe Me is more reminiscent of their previous hits, with slightly harmonized spoken word over the relatively simple background melody. While having been released only a month ago, the song already has over 29 million listens and is well on its way to cementing itself in the top pop charts of 2018.

They may have absorbed some of the heavy piano-driven pop style of Coldplay during their recent tour together, and overall it seems to bring a fuller and more complete sound to their repertoire.

I can’t wait for their next single to drop followed by their new full length LP later this year. Currently they’re about to kick-off a major Asian tour before coming back and settling into Las Vegas for the majority of the summer. They’ll be alternating weekend nights between XS and Encore nearly every single weekend between now and August 10th.

https://www.axs.com/artists/252102/the-chainsmokers-tickets

White Shark Media Advertising in the New Age

White Shark Media® founded in 2011 represents the new age, social media and Internet dominated advertising agency. Their targeted audience is businesses in Latin America and in the United States of America that want to increase their customer base and add to their bottom line. Being located in Miami, White Shark Media is able to work effectively with both cultures,
It is not your father’s advertising agency, but the job being done by this new form of advertising agency is more responsive in connecting customers with specific needs to businesses that can deliver those needs to the customer.
The Internet has changed everything especially advertising, which went from a print, television and radio dominated media to the SEO, SEM, PPC oriented form of advertising in the electronic world of today. If you have trouble understanding the acronyms (most normal people do) and need help, you only have to examine the White Shark Media’s website. The website is an informative, educational site with a dictionary of terms. The CEO, Gary Garth, understands that businesses are usually owned and run by middle-aged intelligent individuals, who are not as social-media savvy as their children. But here on the website help is available and the WSM website can help anyone, above the age of 30, to understand how SEO works. They even offer a free 189 page book, an eBook for the education of their customers.
If you still have trouble fathoming this new type of advertising let’s go back a decade or more, when people relied on the business section (Yellow Pages) of their phone directories. Back then businesses would buy as large an add as they could afford to promote their business. Big was best. A half page ad was better than a quarter page ad. A business could exist solely by relying on a Yellow Page ad. Now many people are doing without their land lines in favor of the constant communication companion, the cell phone. Times do change. Now WSM offers an electronic path to success and it is the correct short-cut path to success. In the old days to find a business for a person’s need, you only had to look into the yellow pages and make a few calls after reading the scant copy on the Yellow Page ad. Now you type a product name or service and you are on your way to being connected. Type what you want into the URL on your computer and you find what you want, and it often is connected to an all-encompassing web page with pictures or videos of the product or service requested.